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The
Greater Des Moines Partnership’s national marketing
campaign encourages everyone to “Change Your
View” about Iowa’s capital city and surrounding
communities.
And we’re doing it with a humorous, plainspoken
edge that would make many buttoned-down chamber
types spew latte all over their morning financial
sections. As we say in Greater Des Moines, some
of it is “out there,” especially by conservative,
staid Chamber of Commerce standards. Click the menu
at the left to see how we’re smacking stereotypes
hard and often.
Apparently, we’re also doing it well! Groups like
the American Chamber of Commerce Executives (ACCE) and
The International Economic Development Council (IEDC)
have recognized our campaign efforts with a slug of
gratifying awards. Even The Advertising Professionals of
Des Moines and the American Advertising Federation Ninth
District loved us! Take a look at our
complete list of campaign awards!
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